The objective of this project was to determine the information needs of CTA riders and non-riders who have limited English proficiency. The information needs relates to printed materials such as maps, schedules, and signage at CTA facilities.
As a subconsultant to NuStats, LLC, Canete Medina (formerly cmQue, inc.) was responsible for conducting phone interviews and recruiting participants for the focus groups for this limited English proficiency study. Canete Medina was assigned to complete a total of 450 interviews, 150 each in Mandarin, Pilipino, and Polish languages. Canete Medina also recruited participants for several focus groups conducted for the study.
Year Completed: 2008
Photo Source:
Complete CTA Sign, Regional Transportation Authority